Breakfast Cereal ranked by protein density

Productkcal/100gProtein/100kcalCarbs/100kcalFat/100kcal
Recipes with Fraz Overnight Weetabix Cheesecake3708.3g13.2g1.4g
Recipes with Fraz Maltesers Overnight Weetabix4227.6g13.5g1.8g
Recipes with Fraz Bounty Weetabix4607g9.3g4.1g
Odlums Wheat Bran2066.8g13.1g2.7g
Weetabix Disney Stitch Choco Crunch 450g3795.3g16.9g0.7g
Weetabix Disney Stitch Choco Crunch Cereal 450g3775.3g16.8g0.7g
Weetabix Protein Crunch Chocolate Cereal 450g3795.3g16.9g0.7g
Flahavan's Oat Bran 750g3455.2g14.8g1.2g
Weetabix Protein 440g3645.2g17g0.5g
Weetabix 12 Protein Biscuits3655.2g17g0.7g
Weetabix Marvel Spider Man Multigrain Crunch 450g3835.2g17.2g0.7g
Weetabix Protein 12 Biscuits3645.2g17g0.5g
Weetabix Protein Crunch Cereal 450g3835.2g17.2g0.7g
Weetabix Protein Chocolate Cereal 24 Pack3735.1g16.1g1.1g
Harvester Weetabix Cereals2094.6g16g1.6g
Kellogg's All-Bran 45g3344.2g14.4g1g
Kellogg's All-Bran Original 375g3344.2g14.4g1g
Kellogg's Fibre 4 Variety Packs All Bran3344.2g14.4g1g
Kellogg's Fibre Cereal 4 Variety Packs All Bran3344.2g14.4g1g
Odlums Oat Bran 500g3404.1g15.3g2.4g
Tesco High Fibre Bran 750g3503.9g15.4g1.1g
Aldi Harvest Morn Bitesize Wheat Shreds Cereal 500g3533.7g18.4g0.5g
Weetabix Branflakes 5x500g3203.7g19.6g0.8g
Nestle Cerelac Cereal 1kg4183.6g16.3g2.2g
Nestle Golden Morn Nutritious Family Cereal 500g3733.5g17.6g1.8g
Flahavan's Irish Porridge Oats 3 Seed & Oat Bran 10 x 40g (400g)3833.4g14.4g2.5g
Weetabix 100 x 1 Biscuit Packs3423.4g20g0.6g
Weetabix Bitesize 450g3423.4g20g0.6g
Weetabix Catering 24 x 12 Biscuits3423.4g20g0.6g
Kelkin Pure oat muesli fruit & nut3613.3g17.2g2.8g
Kellogg's Bran Flakes 750g3603.3g17.6g0.9g
Kellogg's Fibre 4 Variety Packs Bran Flakes3593.3g18.1g0.7g
Kellogg's Fibre Cereal 4 Variety Packs Bran Flakes3593.3g18.1g0.7g
Kellogg's Special K Cereal 4 Variety Packs Protein Nuts & Seeds3923.3g16.6g1.8g
Kellogg's Special K Protein Nut Clusters & Seeds Cereal 40g3923.3g16.6g1.8g
NESTLE SHREDDED WHEAT Cereal 16s Box PMP3643.3g18.4g0.6g
NESTLE SHREDDED WHEAT Cereal 24s Family Pack3663.3g18.6g0.6g
NESTLE SHREDDED WHEAT Cereal 40s Box3643.3g18.4g0.6g
Weetabix 215g3623.3g19.1g0.6g
Weetabix 24 Biscuits1363.3g19.1g0.6g
Weetabix Catering A 48 x 1 Biscuits3663.3g18.9g0.5g
Weetabix Catering B 48 x 2 Biscuits3663.3g18.9g0.5g
Weetabix Catering C 96 x 1 Biscuits3663.3g18.9g0.5g
Weetabix Cereal3623.3g19.1g0.6g
Weetabix Original 430g3623.3g19.1g0.6g
Weetabix Original Breakfast Cereal 645g3623.3g19.1g0.6g
Weetabix Original Weetabix 430g3623.3g19.1g0.6g
Weetabix Original Wholegrain Wheat Biscuits 645g3633.3g19.1g0.6g
Weetabix Whole Wheat Biscuits 430g3623.3g19.1g0.6g
Flahavan's Porridge Oats with 20% Added Bran 600g3653.2g19.2g1.9g

Showing the top 50 of the 346 breakfast cereal products that carry a comparable calorie figure, ranked by protein per 100 calories. Figures per label, sourced from Open Food Facts and tracker user logs.

What the breakfast cereal numbers show

Median across all 346 of them is 2.4g of protein per 100 calories. Not one of them clears 10g of protein per 100 calories, which is the line Keith uses for a food that pays for its calories.

Calories run from 70 to 519 per 100g inside this one group, a 7-fold spread, so “breakfast cereal” on its own tells you almost nothing about what a portion costs you.

Name brands do lead this one: 2.4g of protein per 100 calories at the median across 310 products, against 2g for the 36 own-label ones.

What to actually pick

Nothing here is a protein food, so treat it as calories. At a median of 2.4g of protein per 100 calories this group is a taste and energy decision, not a macro one.

67 of the 346 carry 400 calories or more per 100g — the ones worth weighing rather than eyeballing.

Where this fits

The practical half of this — counting calories without weighing everything.

For one specific product rather than the whole group, the 20,000-product database is searchable on Calories in Ireland, and the same figures are built into the free calorie tracker.

Real breakfast cereal products with a photo

Real barcode-matched products with a confirmed photo — the same rule as Calories in Ireland: a photo only shows where we have a confirmed Open Food Facts match, never a guessed stock image.

Dunnes Stores Bran Flakes 500g
3.1g protein / 100kcal
Dunnes Stores My Family Favourites Fruit & Fibre Wholewheat Cereal 750g
2.3g protein / 100kcal
Centra Rice Krunchies Cereal 440g
2g protein / 100kcal
SuperValu Fruit Muesli 500g
2g protein / 100kcal
Dunnes Stores Crisp Rice Cereal 600g
1.9g protein / 100kcal
Lidl Crownfield Choco Rice Cereal 500g
1.4g protein / 100kcal

FAQ

How many breakfast cereal products are in this database?

We track 346 breakfast cereal products across Irish supermarkets and brands. 346 of them carry 20 calories or more per 100g, which is the point below which protein per 100 calories stops being a real number, so those are the ones ranked and averaged here.

What's the most protein-dense breakfast cereal product?

The table is sorted highest protein per 100 calories first, so the answer is the top row. The more useful number is that the median for the whole group is 2.4g per 100 calories and 0 products clear 10g — that tells you whether breakfast cereal is worth buying for protein at all, which protein per 100g does not.